Social media management
As a social media manager, I take charge of your online presence to make it a true growth lever! I start with an audit of your social media, then define a strategy tailored to your objectives. I create an editorial calendar, manage advertising campaigns, and oversee content creation for a consistent and impactful message. I also track performance and keep you informed with clear reports so you can see the results of our collaboration. 🚀
Social Media Audit
Strategy Definition
Editorial Calendar
Advertising Campaign Management
Content Creation Supervision
Performance Tracking
Reporting
Hôtel Tandem
I helped Hotel Tandem grow its community by 36% by developing a targeted strategy on Instagram, combining optimized ads and engaging content.
+36%
followers
Want to work together?
Here’s the process.
Social Media Audit and Competitive Analysis
Analysis of the existing situation (if the client is already on social media) and review of current performance. Research of competitors to understand their strategies and identify opportunities.
Content Strategy Development
Analysis of campaign results through statistics (reach, impressions, engagement rate). Adjusting the strategy based on feedback and trends.
Creation of Visuals and Copywriting
Designing visuals in line with the brand's artistic direction and visual identity. Writing captions, hashtags, and calls to action to accompany the visuals.
Briefing and Understanding of Objectives
In this first step, we communicate with the client to fully understand their goals, target audience, values, and expectations. It's a key moment to establish a solid foundation for the upcoming strategy.
Scheduling and Managing Posts
Monitoring and Optimization
Creation of a tailored strategy including an editorial calendar, content type proposals (images, videos, carousels, stories), and guidelines for the tone of communication.
Using scheduling tools (e.g., Buffer, Later, Hootsuite) to organize posts according to the defined editorial calendar. Monitoring performance and engagement in real-time.